Panchrest Home

We know healthcare We manage distributors We market in the Middle East

Scroll down

Main separator

About PanchrestAbout Panchrest

We are an international Marketing Authorized Representative

for innovative healthcare brands

Main separator

What We Do

Our job is to accelerate market access for differentiated medical products



We aim to create value for Pharma and Medical Device companies in the markets where we have solid network and experience. This enables our partners to accelerate their worldwide penetration while focusing their own resources on other key markets

We focus on the MENAT (Middle East, North Africa and Turkey) region. Our team knows these markets intimately and has successfully deployed many healthcare brands there in the past 25 years, helping millions of patients
One-stop Partner

One-stop Partner

A successful launch requires a quality product that serves an unmet medical need, an experienced operational team on the ground, and a deep knowledge of the local regulatory environment

As your partner, Panchrest crafts the strategy, initiates and secures registration, implements product deployment and ensures solid distribution

Panchrest is your gateway to the MENAT region and to millions of patients in need


As the number of patients benefiting from your products increases, our local teams steadily compile key information such as: pricing and reimbursement strategy, competitors' activities and penetration, government policy, medical trends in the country, deployment progress and outcome

Since market conditions continuously evolve, we adapt to local changes and liaise with regulators and manufacturers to best serve the needs of the patient and ensure total regulatory compliance

Main separator

Our Services

We offer market research, product registration, scientific support, commercialization and distribution of therapeutics, medical devices and diagnostics



Assess medical needs of MENAT countries through in-depth market research

Identify differentiated healthcare products approved in US, EU or other
major healthcare markets:

  • Innovative therapeutics
  • High-quality biosimilars
  • Specialty diagnostics
  • Medical devices
  • Cosmeceuticals and nutraceuticals



Initiate the registration process:

  • Submit dossier in every MENAT country
  • Obtain marketing, pricing & reimbursment approval

Implement the product strategy:

  • Full product launch cycle
  • Marketing plan
  • Medical affairs



  • Appoint and support local distribution partners
  • Ensure adequate and compliant distribution logistics
  • Recruit and coach local medical and promotional teams
  • Build a network of key opinion leaders in
    the fields of interest
  • Establish a relationship of trust with all stakeholders: government, medical
    institutions, payers
Main separator

Facts about MENATFacts about MENAT


imported healthcare


million people,
and growing fast


40% > world average


years to doubling
healthcare spending

Actual Pharma Sales

Projected Pharma Sales
Main separator

Our Team

Serial Enterpreneurship experience in biotech Decades of corporate experience in big pharma Deep understanding of driving for financial success Over 50 years of healthcare experience in MENAT

Meet the team that is
reinventing healthcare distribution in MENAT

  Fady Khayat
Fady Khayat
President & CEO
  Viviane Mobarak
Viviane Mobarak
Chief Operating Officer

  Jean Pierre Sommadossi
Jean Pierre Sommadossi
Chairman of the Board
  Alberto Haddad
Alberto Haddad
Non-Executive Board Member
Main separator

Contact Us

UAE Headquarters

Panchrest FZ LLC
PO Box 487177, Dubai


US Office

311 Lowell Street
Lexington, MA 02420


Lebanon Office

Guibinian Building, 2nd floor
Rond point Hayek, Sin el Fil
Beirut, Lebanon